Our Services

Our Services

BeChosen® offers a wide range of field marketing activities that enables us to support our client’s products and services throughout every stage of their life cycle.

Our services include business to business (B2B) and business to consumer (B2C) activities that can allow our clients to develop new prospects, monitor and support existing brands and accounts and carry out important customer relationship management.

Our Services Include:

n Sales

n Merchandising

n Auditing

n Sample & Demonstrating

n Mystery Shopping

n Roadshows & Events

n Customer Care

n Consulting

Sales (example)

Out-sourcing sales activities allows cost-benefit analysis to be conducted and thus makes field marketing very accountable. Additionally, the ability to react quickly to organisational needs at short notice, or to switch activities geographically or demographically is facilitated by the ability to call on field marketing resources. A combination of both strategic and tactical sales activity can be used to cover seasonal variances, however tactical sales can also be used intermittently where regular activity is required but with intervals between performance.

Merchandising (example)

Merchandising activity is designed to ensure success in the battle for space in the retailing sector in terms of space allocation and effective utilisation. Standardised presentation and promotional compliance can be achieved on a national scale with feedback given to suppliers on the status of displays prior to merchandising commencement. Merchandising visits also provide the opportunity to rotate stock and monitor out of stock scenarios. Whilst merchandising should form part of the ongoing strategy of ensuring product profile, it is particularly important at the time of product launch or during seasonally significant sales periods.

Auditing (example)

Auditing has traditionally been carried out in the retail environment but its use is now being valued across a much wider spectrum of sale and purchase situations including business to business. Auditing activity can be covert, involving observation checks and audit reports being complete off-premise, or covert with full local or head office retailer permission. Auditing is used both as an intrinsic part of a sales & marketing programme and to measure compliance, and can be used to create management focus, encourage staff involvement and training, measure standards independently, reward agreed compliance and give feedback on poor compliance and encourage the raising of standards.

Sampling & Demonstrations (example)

In a broad sense, all categories provide the opportunity to try, test or explain the benefits of a range of products or services. The essence of the campaign is to encourage the consumer to sample or view the offer. Compelling statistics are available to support the impact on sales and brand awareness of this face-to-face approach. Historically demonstration and sampling has focused on hot and cold foods, drinks, beauty products and household appliances, but increasingly this approach is forming a key element of the sales process for other sectors, including telecommunications and financial services. Benefits include increased sales, the ability to assess customer reaction, increasing the product profile and creating a sense of in-store theatre.

Mystery Shopping (example)

This is the process of measuring and reporting covertly on customer service and sales standards at the ‘moment of purchase’. Leading proponents use mystery shopping both as an intrinsic part of their staff motivation programme and to measure customer service standards against a standardised benchmark across their business. Mystery shopping can be used to create management focus, encourage staff involvement and training, independently measure standards and training retention, provide a mechanism for staff reward and raise standards. Mystery shopping has traditionally been carried out in the retail environment and in the business to consumer environment, but its use is now being valued across a much wider spectrum of customer service situations including business to business.

Roadshows & Events (example)

Every company would like to get out amongst their customers at roadshows and events, but most just don’t have the resources. Clients often find that the cost of pulling sales staff out of their regular call cycles is counter productive. We can provide professional sales people to attend events on your behalf, represent your brand and sell your product or service. We can provide the face-to-face delivery of an integrated marketing campaign, using characters established through ad campaigns and supporting product launches by grabbing the attention of your potential customers.

Customer Care (example)

Satisfied customers, partners, suppliers and employees mark the difference between business success and failure. Armed with the feedback you gain from a strong customer service initiative, you'll be able to develop the products, programs and services that will turn your satisfied customers into loyal customers. At BeChosen® we can help you do more with less. Technology, flexibility and a partnership approach can all be aligned to deliver a support program that provides true value without sacrificing quality. In a tenuous economic environment, exploring some of the new options in outsourcing may be the best decision you make all year.

Consulting (example)

Companies that optimise their sales system and marketing efforts to win in today’s economic conditions will expand their market share and competitive position over time. At BeChosen® we can help your organisation develop a holistic sales system that enables your sales and customer service organisation to be adaptive, profit conscious and value driven while faced with unprecedented pressure to achieve greater results, faster. At BeChosen® we are results oriented and we partner with our clients in delivering solutions such as optimising sales operations to increase efficiency; maximising sales channels and marketing partners sales channels; auditing sales and marketing functions and identify opportunities for improvement; among others

News:

Text Box: BeChosen is the Field Marketing Agency chosen to promote the “Quentes & Boas”’s event at schools...